Hi! And welcome to a brand-spanking-new blog. This is The Beautiful Lens.

Thanks for being here. Today is an exciting day for me – a significant milestone that I’ve been meditating on for the past six months. Dreaming. Thinking. Doing. It’s deeply thrilling to finally be launch-ready!

So, what exactly is The Beautiful Lens? 

 Sunset over sugarcane | Australia | The Beautiful Lens

The Beautiful Lens is a women’s lifestyle blog full of creative inspiration in stylefoodtravel, and living. It is a photographic journal and a way of looking at the world; it is the art of living a beautiful life.

Inspired by the beauty and spirit of the Bohemian Artist, the Gypset Traveller, and the Fashion-Forward Innovator, and set against the backdrop of Byron Bay, the concept is both aspirational and inspirational:

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, ‘Who am I to be brilliant, gorgeous, talented, fabulous?’ Actually, who are you not to be?”
– Marianne Williamson, 1992.

Mainstream life places huge demands on women today. We are expected to work, parent, study, give, clean, fix and nurture, often with little time and concern dedicated to our own intrinsic needs and desires. We are continually asked to buy, to do, to be. We want to be happy, successful and fulfilled but often, it feels like we have lost touch with what true happiness, success and fulfilment looks and feels like.

The Beautiful Lens aspires to be a positive place that helps women to simplify their busy days and focus on creating vibrant, beautiful lives with purpose.

Are you ready?! I want you to be involved.

Before I go, I want to take a moment to thank everyone who has supported me and cheered me on from the sidelines over the past few months while I built The Beautiful Lens from the ground up. It’s pretty humbling to think about, and I am very grateful for your belief, enthusiasm and, umm, patience ;) I know that I haven’t been my most-available-self. My sweet husband T, my darling boys, my extended family, Claire, my beautiful friends around the world and all of the people who started following me on instagramtwitterfacebookpinterest and gawd-knows-where-else before this site even went live – YOU are amazing.

You inspire me every single day.

Okay, time to stop typing and get to business! The doors are open! Please come in and say hello!!

Amber Melody signature

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